DIRECTOR / ANDREW COYLE
Recent work for Fitbit from director Andrew Coyle and with beautifully crafted pictures by cinematographer Liam Gilmour. This spot was created as part of an awareness campaign to promote heath and fitness to the local Singaporean market. Shot entirely in Singapore over two days, SHERPA facilitated all productions elements and also had a big hand in developing the overall creative direction and scripts. We were so excited to be part of this project, and had a blast working with our friends at Genero.