Mike started his career as a runner in Wellington and swiftly worked his way through the ranks. He was soon one of New Zealand’s busiest casting directors before taking the leap into directing. Mikes ability as an actor and his years of experience as a casting director has given him the perfect background for his career as a performance & comedy focused director.
Mike has enjoyed great success as a director of commercials working on major campaigns for companies like IGA, Oporto, RAC, Nestle, AA Insurance, Telecom, Police, Sanitarium, BP, Dominion Breweries, Fisher & Paykel, Coca-Cola, McDonald’s, Lotteries, Ford, NIB Insurance along with many, many others. He directs stories for various media platforms and is just as at home making long format viral content as he is making a traditional 30 sec TV commercial.
Mike loves creating and developing strong characters for storytelling/performance based scripts. He also quite likes it if they’re funny… Mike works extensively across Australia and New Zealand.